Archive for January 13th, 2009

Your Competitor is Not Your Role Model

Tuesday, January 13th, 2009

Well, I was naughty last week and didn’t do my weekly post. So this week I’ll plan on a two-fer this week.

A rule of thumb in any business is to look at competitors and if they are successful, do what they do.

I now give you this flashback from your childhood: If ALL of your competitors jumped off a cliff, would you?

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